01
Find questions
Scouting across Google, Brave, Reddit, gutefrage, LinkedIn, X, YouTube and the trade media in your industry: which questions and prompt trends are emerging right now?
prompt discovery · before the prompt
// comparison · geo tools
Measuring visibility is good. Knowing what's missing is better.
Peec AI, Otterly.AI and Rankscale measure how often AI answers mention you. flize starts earlier: with your audience's questions and the content you're still missing.
Free · 1 project included · no credit card
sec.01, the comparison
Two jobs, two tools.
Monitoring tools measure. flize finds topics and delivers content. At a glance:
before the prompt
flize
Topics & content
after the answer
Monitoring tools
Peec AI · Otterly.AI · Rankscale
key question
“Which questions does your audience ask, and which ones can't you answer yet?”
“How often, and in what context, do AI answers mention your brand?”
starting point
Before the prompt: scout questions before they get asked. Prompt discovery from search, forums and trade media.
After the answer: query existing AI answers on a schedule and analyse them.
output
Prioritised topic list, answer check per question (answered / partial / gap), ready-to-publish source-backed articles, GEO score.
Dashboards with mention and citation rates, share of voice, competitor comparison, alerts.
strength
Tells you what to do: which content is missing, and delivers it right away.
Tells you whether it works: development over time, engines and competitors.
typical use
Content teams and agencies that want to build visibility in AI answers.
Marketing and brand teams that continuously monitor existing visibility.
// to be fair
flize also checks whether you appear in AI answers, as part of the answer check. Dedicated monitoring tools go deeper on tracking: more engines, daily measurement, competitor dashboards. In return, their job ends where flize begins: at the question of which content needs to exist next.
sec.02, the two phases
GEO starts before the prompt.
Before an AI can recommend your brand, your website has to answer your audience's questions. That's the pre-prompt phase: questions emerge in search engines, forums and trade media long before they end up as a prompt in ChatGPT. Whoever answers them first gets cited. You can only measure that afterwards.
02
Spot the gaps
The answer check matches every question against your website: answered, partial or gap. You see which content is missing before your competitors write it.
answer check · content gap
03
Produce content
Content production for every gap: source-backed, ready-to-publish articles. Written to be cited.
answer-ready · with sources
04
Measure visibility
Now tracking pays off: tools like Peec AI, Otterly.AI or Rankscale continuously measure how often AI answers mention and cite you.
peec ai · otterly.ai · rankscale
the point
Monitoring without new content only measures the status quo. Topics and articles first give the tracking something that can grow.
sec.03, not a rivalry
Together,
a loop.
Peec AI, Otterly.AI and Rankscale do their job well. The question is not which tool is better, but in which order both phases work together.
monitoring only
Every week you see that you're missing from the same questions. What to publish instead stays an open question.
flize + monitoring
flize fills the gaps with content, the monitoring measures how your visibility grows as a result. A loop instead of two silos.
all product names are trademarks of their respective owners · as of july 2026
sec.04, common questions
Answered briefly.
Is flize an alternative to Peec AI, Otterly.AI or Rankscale?
+
Only partly, because flize solves a different problem. Monitoring tools measure how often AI answers mention your brand. flize starts one phase earlier: it finds your audience's questions, runs an answer check on what your website already covers, and produces content for the gaps. If you only want to measure, a monitoring tool serves you well. If you want to build visibility, you need the phase before that.
What does prompt discovery or pre-prompt phase mean?
+
The phase before your audience even asks an AI their question. Prompt discovery means finding out which questions are emerging and being discussed right now, in search engines, forums and trade media. flize scouts real questions from Google, Brave, Reddit, gutefrage, LinkedIn, X, YouTube and the trade media in your industry.
Can I combine flize with a monitoring tool?
+
Yes, that is actually the ideal setup: flize delivers the topics and the content, a monitoring tool like Peec AI or Otterly.AI continuously measures how your visibility develops as a result. The two phases complement each other, they don't compete.
Does flize also measure whether I appear in AI answers?
+
Yes. The answer check verifies which of the scouted questions your website answers and where you get cited. For daily tracking dashboards across many engines and competitors, dedicated monitoring tools are the specialists. flize focuses on the step before that: finding topics and closing gaps. More in our article measuring AI visibility.
free · 1 project included
Start where GEO actually begins.
Enter your domain, start the free plan: GEO score, your audience's open questions and your first research run. No credit card.